York College Graduate Programs
Brand Identity
Brand Identity
Our project was to re-brand the newly developed graduate programs at York College: Business; Nursing; Education. We were to design a poster, pamphlet and business cards. I called the program "G squared" because it is the second time one goes back to school for a degree. I wanted to appeal to a mature audience, since most of these students would be older. Bright colors and bold type gave the overall feel to my brand. Each graduate program has a correlating color.
